Text messaging for business refers to sending and receiving text messages as a business. Typically, you accomplish this by using an enterprise messaging app like GirikSMS and business phone numbers.

Business texting is used by businesses regardless of size or industry to send texts to employees, customers, and prospects. Usually, SMS and MMS are used, along with popular messaging platforms like WhatsApp and Facebook Messenger. Text messaging is widely used these days for bulk outreach as well as one-to-one communication.

SMS messaging

SMS is a service offered by cellular service providers that allows data packets to be sent and received between mobile phones via cellular networks. It's the technology behind what we often call texting. The maximum character limit for SMS texts is 160.

MMS messaging

Text messages can also contain multimedia, such as documents in popular formats, videos, gif animations, and images, thanks to a service called Multimedia Messaging Service, or MMS.

SMS marketing

SMS marketing is the business of sending offers, promotions, educational or instructional materials, or updates to contacts via SMS. Sales and marketing teams can effectively supplement their strategy with SMS. For instance, you can text your contacts about an upcoming product or service or an upgrade to an existing one and provide a link to purchase it from their app or website. Another popular application of SMS marketing is to notify contacts to schedule an appointment or text customers about a service renewal deal.

Businesses must register the numbers they want to use for SMS marketing with the cell phone carriers in order to text their contacts over cell phone networks. By confirming that your business is a legitimate and authorized sender, you improve your SMS deliverability. It is also designed to filter out spammers and scammers.

10DLC

Short for 10-digit Long Code, it refers to 10-digit phone numbers, such as (123) 456-7890.

P2P SMS (peer-to-peer SMS messaging)

P2P SMS messaging is the term used to describe text messages sent between two individuals between their cell phones. In a business context, it refers to texting one person at a time as opposed to sending a message to several people at once.

GirikSMS is a 100% native SMS app for Salesforce which means you can send a single text message to one contact at a time directly from Salesforce. On the other hand, GirikSMS also works beautifully as an enterprise-grade (A2P) messaging platform.

A2P SMS Messaging (Application to Person SMS messaging)

A2P messaging, as the name suggests, refers to texting database contacts as a company by utilizing an application platform like GirikSMS. A2P did not cover one-on-one texting from a business messaging app prior to recent regulatory changes; it only applied to automated texts from a business. Nevertheless, it is now defined as any texting using a text messaging platform, whether done individually or in bulk. Application-to-person (A2P) texting, for instance, is the practice of sending texts from a device (typically a computer).

Why do companies adopt business texting?

Simply because it works. People typically disregard phone calls and emails for a variety of reasons, but they read and respond to texts almost immediately. The open rate for emails is 20% and the response rate for phone calls is a paltry 5%.

Many people consider phone calls to be annoying, and disturbing, and numbers are often blocked as spam. Generally speaking, people only answer calls that are scheduled or from people they know.

The majority of people keep a separate account for personal emails, and they typically receive 15-20 emails in that account each day. It makes sense why they would read each one and reply to it.

By breaking through the noise, texting enables you to get a response. 98% of text messages are read in less than three minutes of receipt, which is a staggering number.

When it comes to communication, text messaging is the undisputed leader. There's no reason to miss out on its benefits. Texting enhances engagement and drives revenues.

GirikSMS – The All-in-One Business Texting Platform

Business texting is a pocket-friendly, effective, and secure method to interact with prospects, customers, or staff.

Use GirikSMS for business texting.

GirikSMS allows you to send texts in bulk (which literally means hundreds of thousands) in a few clicks. With GirikSMS, you can launch effective business texting campaigns to empower your sales and customer support teams.

• Instantly reach thousands of people instantly with text messages promoting your products or services, or send reminders and notifications.
• Use text messaging to stay in touch with your customers, associates, and employees regardless of where they are.

10DLC business texting

10DLC is one of the most reliable means of two-way business messaging. By getting your 10DLC brand and number approved, you can send messages to your entire contact database without having to worry about mobile carrier operators blocking or flagging you. Additionally, your customers will identify you when they see your name as the sender of the text you send them.

A 10DLC number should be used for business texting when:

• You want to use a local number to send and receive text messages.
• Your business use case fits into one of the pre-approved 10DLC campaign categories.
• You want to personalize communication with your subscribers
• You want a local identity for your business.
• You want to guarantee message delivery by registering your brand and number with local carriers.

Bulk Business Texting

With GirikSMS, send tailored text messages to thousands of contacts instantly with just a few clicks. GirikSMS is fully compliant with local regulations.

Unlike standard texting apps, bulk business texting makes it simple to send texts to a large volume of recipients instantly. GirikSMS manages your messaging compliance and allows you to schedule and track all messages.

Powerful bulk business texting features

Schedule business texts

With GirikSMS, you can plan your messaging campaigns well in advance.

• Compose text messages beforehand.
• Schedule outbound texts at the right time to the right customer when they are most likely to respond
• Easily edit, stall, or cancel your campaigns.

GirikSMS allows you to manage your scheduled campaigns right from your mobile device.

How does scheduling business texting with GirikSMS enhance your business?

• Reduce no-shows
• Enhance engagement
• Organize your communication
• Connect with subscribers at the right moment

Attach files to your business texts.

Almost any type of digital content can be attached, including documents in popular formats, images, videos, and more. MMS messaging is now far more affordable.

Send more information

• Photos & images
• Discount Coupons
• Brochures & materials
• Manuals and guides

Advanced tracking and reporting

With instant delivery updates, you can monitor all your text communication in real-time.

• Verify that texts have been received and read and evaluate KPIs.
• Keep your business texting costs within budget. Keep an eye on all associated expenses and make the most of your business texting funds.
• Keep an eye on employee usage and pinpoint areas where they can improve customer communication.
• Export reports to CSV with one click and analyze them to refine your messaging strategy.

Automate responses to incoming texts

With the GirikSMS Salesforce messaging app, you can define rules for automating responses to incoming texts from right within Salesforce.

• Send an automated reply when a customer contacts you.
• Update sender lists automatically based on the messages they send.
• Keep an eye on all regulations.

Global coverage

Reach prospects, customers, and employees anywhere in the world.

Test drive the feature-packed business messaging platform today.

Sending tailored, action-oriented texts to your customers, employees, and partners will increase engagement rates and drive growth.

Want to learn more about the features of GirikSMS? Register for a 30-day free trial and start sending SMS from Salesforce today.